OpenAI is shutting down Sora, its standalone AI video app, after a short and highly visible run that began with big excitement around realistic text-to-video generation and later expanded with Sora 2 in late 2025. It says the company is ending both the consumer app and API as it redirects computing power and attention toward higher-priority work, especially robotics, enterprise products, coding tools, and broader AGI efforts. The piece also notes that Sora had become controversial as worries grew over fake-looking content, low-quality AI video spam, and copyright issues tied to recognizable characters and likenesses. It adds that Sora’s shutdown comes even after high-profile partnerships and momentum, showing how quickly OpenAI’s priorities have shifted away from consumer video and toward products it sees as more strategically important. ChatGPT’s image generator is not affected.
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